Imogene + willie is a Nashville based clothing and home goods store. They have some pretty cool designs for t-shirts. They are located on 12th South in between two great coffee shops.
This website has a simple layout. There is a lot of negative white space and a simple menu bar at the top of the screen. There is a small, simple footer at the bottom of the screen. The website is a responsive one, the images get larger and smaller with the enlarging and condensing of the size of the screen. Navigating through the website and going through the checkout process is easy.
Project 615 is also a Nashville based company that sells t-shirts and Nashville swag. Their t-shirt designs have been worn by celebrities visiting Nashville, like Carrie Underwood and Lady Gaga.
Their website is similar to imogene + willie’s site. There is a lot of negative, white space and a simple menu bar at the top of the screen. They have a simple footer at the bottom of the screen. There is a nice display of different products that they offer in the body of the site. The site is responsive and the navigation through the site is easy.