Opening up the website for the Portfolio of Eleanor Davis is initially a little daunting. The home page features in small text up in the top left corner the artist's name as well as the directional tabs for the website. Then scrolling down is featured ALL of the artist's work. And there is a LOT. It nearly doesn't seem to end and then it did...and then there was an itty bitty, nearly missed "next" arrow in the bottom right corner. So if there is anything to say about this it is that the overall content depicted on the home page alone is slightly overwhelming, and some directional cues are at high risk of being lost due to their size. But! almost like a redemption I clicked on the link to the "illustration" page and found that within these sub pages all of the works depicted on the homepage were organized into thumbnail images that could be clicked on and process one at a time and I quite honestly found this very very pleasing. Next, the artist's about/contact page I found very thorough, I enjoyed the balance of personal details and business details, naming clients, etc. Although I do wish that an image of the artist herself was depicted, in order to create that human connection. Also, I do wish the type in some places was a lot bigger. It almost feels like it's the same size all across the page and it can begin to be hard to read.
Pulling up the website of Shelby Rodeffer is slightly aweinspiring at first. It appears very clean, with a nicely sized logo up in the top left corner, a menu in the top right and a slide show background of her work! It's very fun at first, although it began to become noticable that some of the images in the slide show began to make it very difficult if not impossible to read the menu when they popped up, complicating things only slightly. Clicking onto one of the directional tabs where Shelby's work was organized into, a new page pulled up featuring large thumbnails that took up the page, with no margins between one and the other. And clicking on one took the viewer to another page with multiple different detailed shots of the work, as well as a description and some further written details. I found this to be very nice as I enjoy reading about the process and the events of other art projects, how they got put to use, etc. Next, the about page I found to be very pleasing. The type was large enough that it was easy to read but also that it didn't overwhelm anything. There was a photo of the artist featured as well as a list of exhibitions listed below, showing personal and professional life on the same page, as well as her contact. Overall very enjoyable to scroll through without getting lost.
Immediately upon opening up the website I feel as though I'm being visually punched with ads and notifications, some of which I'm forced to understand as Pantone is a prolific business, but some just seemed unnecessar. As well, beyond the ads, my first impressions from the site is that it feels surprisingly crowded. For example there appear to be three seperate tab menus at the top of the page, confusing things, and the rest of the home above the fold is packed with picture ads, most very elaborate. This isn't honestly the first impression I expected from a website of Pantone, as the brand always came off to me as very modern and sleak and up to date. This website doesn't feel like that at all. Parts of the website even feel like I'm on an Amazonesque online shop cluttered with products. The drop down menus attached to some of the directional tabs begin to feel outdated looking at them, and some of the sub tabs begin to feel redundant or hard to decipher. As well, some of the visuals just feel like they take up too much space on the page, and this might be contributing to the overall feeling of clutter.