The Ace Hotel is the newest addition to the Ace Hotel hotel group. Their website is a little bit confusing overall, but I've found a lot of hotel groups' to be that way. It's no better or worse. The Kyoto location is opening later this year. I love how each hotel is branded to look like the city. I like the slideshow transitions, and the overall aesthetic. It's the useability that's lacking. And the pop-ads are far too frequent.